At Gtech, we recognize that you don’t arrive at the zenith of a process without an appreciation of its roots.
Creativity is the art of dissembling established concepts and rebuilding from their dismantled parts. Like a phoenix from the ashes, the AirRam cordless vacuum cleaner has flown high, to the top of the game.
We’ve put together a retrospective of the many masks vacuuming has worn over the years. As a reference, and inspired by Judson Laipply of “Evolution of Dance” fame, we’ve included images of the dances that pin the appliances to their corners in time.
Before we begin, just try not to be entertained by this talented man:
[hana-code-insert name='evodance1' /]
The Dance: The Twist!
The Vacuum: With its bubbly appearance, the 1960s imagines an interesting future.
The Dance: The Hustle! Disco is in full swing.
The Vacuum: Leaving the era of pseudo-futuristic conformity, we enter the awkward boxy phase.
The Dance: The running man! What were we running from?
The Vacuum: Looks suspiciously like something from Star Wars. It’s one piece, not two, and the colors are atrocious.
The Dance: It’s Hammertime! Or it was.
The Vacuum: Central vacuum cleaners gained popularity, where the actual vacuum was a semi-permanent fixture. People were settling in with their vacuums.
The Dance: The Dougie, as in teach me how to.
The Vacuum: Some innovative styles emerge, like the bagless cylinder vacuum.
The Dance: The decade is young, and the dance is your palate to paint with. Invent something we’ve never seen!
The Vacuum: The AirRam has arrived, and the evolution is complete.
You can see the evolution of the vacuum has been an interesting one. Our past visions of the future diverged from where the future has actually taken us, but isn’t life always surprising that way? There’d be no story to tell if everything unfolded the way we’d planned it.
What matters is that we’ve arrived, at long last. Next time you use your Gtech AirRam upright vacuum cleaner, think about the journey vacuuming has taken, and give it a little hug. When you fire it up, think of a dance that could define a generation, and go to work.
What’s your move? Show us the dance move you’ve created that will change dance the way the AirRam has changed vacuuming on Facebook and Twitter. Keep up with our blog for more updates!